🥤 Introducing brand recommendations in Google Ads

Brand recommendations are now powered by Google AI, providing suggestion on optimisations for your awareness and consideration campaigns.

✨ Expand your influence across B2B buying groups with new offerings

LinkedIn is broadening their suite of AI tools, integrating Microsoft Designer with Accelerate campaigns for you to create & customise creatives with AI while also expanding the capabilities of their AI assistant.

🚀 OpenAI Sora’s biggest rival is here: Chinese AI model Kling creates videos with more accuracy

Kling is reportedly able to create 2-min long videos in 1080p whereas Sora is limited to 1-min. If you're interested in the output differences between the two models, X user @AngryTomtweets has created a comparison thread you can access here.

📈 Meet the Google TV network

Google launches a new advertising network for Google TV, offering targeted, in-stream video inventory across more than 125 channels built into Google TV.

👀 Instagram confirms test of 'unskippable' ads

These new ad breaks will display a countdown timer that stops users from being able to browse through more content on the app until they view the ad...users are obviously not happy.

🔥 LinkedIn to limit targeted ads in EU after complaint over sensitive data use | TechCrunch

LinkedIn has confirmed it will no longer allow advertisers to target users based on data gleaned from their participation in LinkedIn Groups.

🤖 What is Apple Intelligence? The new AI powers coming to your iPhone, iPad and Mac explained

Annual held their annual developer conference on Monday, announcing a handful of new AI features and shared details about their collaboration with OpenAI.

👀 Actor and investor Ashton Kutcher lauds OpenAI’s video model Sora

Kutcher pointed out that creating a single establishing shot of a house could cost thousands of dollars, whereas Sora can generate the same shot for just $100.

✨ Fake beauty queens charm judges at the Miss AI pageant

AI is making a dent in the beauty scene with the inaugural Miss AI pageant this month. As the name suggests, the contestants are all fully AI-generated.

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On another note, we're onboarding more people to Arcane 🤩

We are building a new kind of platform for Marketers looking to leverage the latest in AI automation to 10x their quality and quantity of output.

If you're interested in learning more, click here!

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See you next week 👋

- Ben