💸 Google 'considers charging' for premium search results powered by artificial intelligence

Google is reportedly considering to incorporate AI-Powered search into their premium subscription services.

✨ Perplexity will try a form of ads on its AI search platform

Perplexity’s chief business officer Dmitry Shevelenko says that the company is working on Sponsored Suggested Questions for advertisers. It will allow brands to serve suggested queries to Perplexity users, so if your company wants to reach a tech savvy crowd we'd definitely take a note of this one.

🚀 Escape the sea of sameness: AI-Powered Marketing that speaks human

Liza Adams shares an approach on how to leverage AI to speak the language of your customers to drive marketing ROI.

📺 LinkedIn introduces CTV ads for B2B campaigns

LinkedIn CTV Ads allows B2B marketers to scale campaigns with partners, including Paramount, Roku and Samsung Ads.

📈 Opportunity Score in Meta Ads Manager

Meta is introducing an Opportunity Score for Campaigns, Adsets, and Ads. In short, it tells you how optimised your marketing initiatives are within Meta's ad platform.

👀 Are lookalike audiences still relevant?

Jon Loomer, a Meta ads expert, talks about how Advantage+ Audience and Advantage+ Custom Audience is removing the need to configure lookalike audiences.

⚠️ YouTube CEO's warning to OpenAI over Sora training data could backfire spectacularly

YouTube CEO Neal Mohan said that using YouTube videos to train OpenAI's text-to-video generator Sora would violate the platform's rules, Bloomberg reports.

💰 Apple struck deal with Shutterstock to license millions of images for AI training

A host of big tech companies are working with publishers and publishing platforms to license their content for AI-training.

🤖 Elon Musk announces Tesla will unveil a ‘robotaxi’ on August 8

Mark your calendars! Are we finally getting to see a fully autonomous car without a steering wheel?

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On another note, we're onboarding more people to Arcane 🤩

We are building a new kind of platform for Marketers looking to leverage the latest in AI automation to 10x their quality and quantity of output.

If you're interested in learning more, click here!

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Note: Some of the graphics were made using Midjourney. Check out my tutorial here.

- Ben